Dotty improves your website as fast as you can copy and paste
(while also teaching you why)
Websites don't work hard enough. Small business owners miss out on clients, search rankings, and sales.
Dotty the Website Writer™ can help. She gives you the exact words to fix it — while keeping your voice.
Copy, paste, done.
How Dotty the Website Writer™ Works
Install Dotty
Add Dotty the Website Writer's™ Chrome extension (it's easy!) and set aside a few minutes to enter Dotty's office.
Open A Page
Navigate to any page on your website and click the Dotty icon to start an appointment.
Work Together
Chat with Dotty the Website Writer in her "office." She'll read your page, offer an update, and send it to a human for real editing.
Ready to get started?
Meet Dotty the Website Writer™:
She's more than a robot.
Dotty is your website's BFF. Trained by expert copywriters, marketers, and Google specialists who know what makes websites work— for you.
Stay ahead of the competition.
She catches what you're too close to see — the little things keeping visitors from becoming clients.
Dotty Delivers
Dotty's text improvement suggestions result in:
More Calls
Instead of tire-kickers, you get people who already understand your value calling to book.
More Clients
Your homepage pre-qualifies clients, so you spend less time with people who aren't a fit.
More Referrals
Your friends and clients stop saying "She does... um, stuff?" and start making real introductions.
Be Seen
When your homepage is clear, Google knows who to send your way. Show up when people search for what you do.
Is Dotty the Website Writer™ right for you?
Dotty is for you if:
You're a small business handling your own website updates
You provide a service
You want more clients and sales
PERFECT FOR:
Home maintenance companies, consultants, freelancers, care & maintenance, wellness providers, creative professionals, and other service-based businesses.
TESTIMONIALS
Dotty the Website Writer™ Fan Club
"Such a big difference
"Always delighted with the results."
- Katie, Archaeologist
"My website looks great
and functions perfectly."
- Harold, Psychologist
"A few simple changes
took my website from buried to the top of Google search results."
- Gib, Grant Writer
Does this sound familiar?
What Makes Dotty the Website Writer™ Different?
Real Appointments
Not a bot. Dotty works with you in a live chat session on each page.
AI-Optimized FAQs
Every appointment includes custom FAQ questions to boost your SEO.
Flexible Plans
3, 5, or 10 pages per month ("appointments"). Most clients clean up their entire site in 3-4 months.
Don't worry, Dotty the Website Writer™ can help!
Who Built Her?
Three business owners who've been exactly where you are.
They know what it's like to wear every hat, need more clients, but not have $5,000 lying around for a professional copywriter.
So they built Dotty the Website Writer — trained on the best conversion copywriting techniques, made simple enough for anyone to use.
Dotty reads your homepage like your ideal client would and tells you exactly what to change. She keeps your voice. She just makes it clearer.
No guesswork. No blank screens. Just copy, paste, and get back to the work that gets you paid.
Frequently Asked Questions
How long do Dotty the Website Writer's™ suggestions take to implement?
2 minutes to install the Chrome extension (your chat room)
5-15 minutes to chat with Dotty the Website Writer in her "office" (browser window)
24-hour turnaround MAX with real human review (who knows marketing)
Will this mess up my existing design?
Nope! Dotty only improves your text. Your website stays exactly the same (except for the text).
What if I don't like the suggestions?
100% money-back guarantee. But we've yet to meet a client who didn't love the improvement suggestions.
How does Dotty the Website Writer know what to change on my homepage?
Our dynamic trio developed Dotty by combining expertise from small business owners, marketers, sales agents, and Google experts. She analyzes your copy like a customer would, spots what's confusing or weak, and suggests improvements that convert visitors AND get noticed by search AI.
Will I lose my voice/personality?
Never. Dotty was developed by real small business owners who know your voice is what makes you special. She uses your existing words and tone as the foundation — just makes them clearer and more compelling. The final human review and edit ensure you're on the right track — but better!
What makes Dotty the Website Writer different from other AI tools?
Dotty isn't just AI — she's the result of months of testing and development and decades of experience, PLUS real human editing. She combines marketing psychology, sales techniques, Google optimization, AND AI search optimization. Plus, the human reviewing your page has an editor's eye for detail that makes sure every word works hard.
Can’t I just have ChatGPT do what Dotty does?
No. Could ChatGPT or Claude improve your website? Sure. But what you miss is the human review and the critical training that Dotty the Website Writer received. She is trained to be an expert in multiple things, whereas ChatGPT or Claude will just guess what you want and lean into what it thinks you want. If you like it, a regular robot will like it, because of something called confirmation bias. Dotty doesn’t do this, so you get more honest feedback and suggestions.
How do I implement Dotty the Website Writer's changes?
Dotty gives you exact copy-and-paste text for each section of your homepage, plus simple instructions for updating your Squarespace site. No tech skills required. You'll chat with Dotty, she'll review your site and contact her human, then her human will do a final edit before sharing the copy-and-paste document with you. 24-hour turnaround max.
Will this help my website show up better in search results?
Yes! Dotty the Website Writer writes in a way that both humans and Google's AI understand. And then real humans with copywriting expertise to a final edit. This helps you appear in those featured answer boxes and AI search results that more people see first. It takes time to rank, but this is a great start.
Dotty's Data
5-10 minutes
Time to create new text
15-20 minutes
Your time to copy and paste
$0
What you risk (100% money-back guarantee)
Don't love her suggestions?
We'll give you your money back if you don't use them.
Are You Ready to
Get Dotty the Website Writer?
What You Get When You
GET DOTTY
Appointments with Dotty
Set aside 15 minutes to meet with Dotty the Website and chat about a website page. Then she takes the info, writes a draft, and sends it to her human writer for final editing.
Website Page Analysis
Headlines - Are your headlines clear?
Messaging - Does it explain what you do?
Optimization - Will customers, friends, and search engines understand it?
Dotty's 4-Step Research Process
Dotty the Website Writer is trained to deep dive into your homepage to clarify the essentials costing you business:
Who you serve (ideal client clarity)
What you actually do (service clarity)
Why they should choose you (value proposition)
When/Where they should act (clear next steps)
Send it to a Human(!) Website Writer for Review
Before we give you the final website update:
Send your info to a real, live human for review and editing
Eyeballs on your website words means tailored content, not AI workslop
Send you the final update, ready to copy and paste to your website
Deliver Click-to-Copy Text Improvements
Each suggestion comes with:
Exact replacement text
Explanation of why it works better
Simple implementation instructions
Email a copy if you need to implement later
Content Creation for Missing Elements
If your homepage is missing important sections, Dotty and her human write them — headlines, service descriptions, calls-to-action, FAQs, and more.
Downloadable Report
Get your conversation in an email you can reference anytime — perfect for implementing changes at your own pace.
100% Risk-Free Guarantee
Can't use Dotty the Website Writer's suggestions? Get your money back.
Ready to sit down at Dotty's Desk?
Let's Talk Money
Ready to Clean Up Your Website?
Choose a plan and start booking appointments with Dotty.
STarter
$13/page
3 pages/month
3 page appointments per month
real human-edited
FAQ sections
Copy-paste ready text
Cancel anytime
Perfect for: Small sites (3-10 pages total)
No contracts - cancel anytime
PRO
$11/page
7 pages/month
7 page appointments per month
Everything in Starter
Priority support
Perfect for: Most service provider websites (7-20 pages)
No contracts - cancel anytime
PrEMIUM
$9/page
15 pages/month
15 page appointments per month
Everything in Pro
Copy-paste ready improvements
Pro site review
Perfect for teams & larger sites
Perfect for: Growing businesses with 20+ pages or multiple team members
No contracts - cancel anytime